News

5 Minutes With Marie Sagarzazu, Head of UK, iAdvize

Customers spend a lot of time on Facebook Messenger and WhatsApp, being able to connect them via real-time messaging is the best way to interact and increase key conversion metrics. We spoke to iAdvize’s Marie Sagarzazu about why conversational marketing is the way forward.

Read more

Time for a chat – real-time messaging must strike the right tone

Are you using a real-time conversational channel – the live chat facility – for your visitor’s journey through your website? Marie Sagarzazu discusses when to use it for best effect and how it can enhance or hinder the customer experience. Make sure you can spot the difference and act accordingly.

Read more

Retailers lacking omnichannel human touch, iAdvize

Only 50% of retailers believe they offer the same level of customer experience online as they do in-store, according to iAdvize research.

The company surveyed 500 retailers and also found that 22% believe that their customer service levels are distinctive and valued, with half stating their customer service is better than that of their competitors.

Read more

The Rise of Conversational Marketing: Q&A with iAdvize

Even though more sales are taking place online, shoppers have as many questions to ask as when they went in-store. This Q&A with Marie Sagarzazu (pictured below), UK country manager, iAdvize, looks at how conversational marketing tools can fill this gap, and help e-commerce sites match the in-store experience.

Read more

Interview: Marie Sagarzazu, iAdvize – IRX 2018

Read more

5 customer communication technologies retailers should use in 2018

As consumers continue to swap the high street for online stores, retailers need to provide a seamless customer experience to remain competitive. Central to this user experience is customer service.

Shoppers have become more informed and more demanding of a high-level of service following this shift in commerce. Therefore, it’s now more important than ever for retailers to meet this demand. Here is a list of five customer communication technologies which will help ecommerce retailers boost their customer service offering in 2018:

Read more

NRFrench Party preview: interview of Nicolas de Rosen – iAdvize

Paris Retail Week renews its partnership with the NRFrench Party which will be held on January 14th, 2018 at the General Consulate of France in New York and, by participating in this unique meeting, is pleased to to share with its public the 2018 trends in the sector.

In the following interview Nicolas de Rosen, US Country Manager for iAdvize, one of the 12 French start-ups present in New York, talks about the company’s strategy and ambitions and gives us his expert insight on the differences between the French and American market.

Read more

Research: giving online shoppers experiences they demand

Our recent research has found that more than three quarters (80%) of consumers claim that receiving a personal service is important when purchasing online, highlighting the need for human interaction to be available in real time through customer service channels. But despite this recognition, very few retailers are providing customers with the experience they demand online.

Read more

More than half of consumers trust reviews over retailer advice

A study by conversational commerce platform iAdvize found 54% of UK consumers are more likely to be influenced by product reviews than retailer advice, and more than half of consumers think instant advice given online is the best way to have questions about products answered.

Read more

75% of shoppers trust customers over retail staff

Despite retailers’ best efforts to improve customer experience and engagement, research by conversational commerce platform iAdvize has found that the majority of UK consumers look to peers when making a purchasing decision, rather than the retailer or brand.

Read more

Customers turn to peers to inform purchases instead of retailers

Despite retailers‘ best efforts to improve customer experience and engagement, research indicates that the majority of UK consumers look to peers when making a purchasing decision, rather than the retailer or brand.

Read more

Retailers can now WhatsApp their customers as conversational commerce kicks up a gear

The integration of WhatsApp within iAdvize enables online shoppers to contact a brand’s customer service team directly in the WhatsApp discussion thread and allows then to ask questions via private messages. Customers can find all past exchanges in one single place as a result and can have straightforward, quick and convenient conversations direct with brands and retailers. More than twenty iAdvize partners now offer this service to their customers.

Read more

Who is Using the Crowd to Respond to Digital Customer Service Enquiries?

Another French-based service provider is iAdvize, who market their crowdsourced webchat agents as ibbü – an online community of savvy enthusiasts paid to enhance customer experience and boost online sales. These crowd-based agents are experts that give advice on products that they know well based on their own experience.

Read more

More Than Words: How Conversational Commerce Drives Online Sales

Enabling retailers to have these valuable one-to-one conversations with customers at the point of highest engagement before purchase, is not only delivering immediate benefits for both parties (in the case of House of Fraser, 29% of customers who web chat via iAdvize go on to make a purchase), an equally precious resource is being established […]

Read more
IAdvize Named 2016 Cool Vendor In CRM By Gartner

IAdvize Named 2016 Cool Vendor In CRM By Gartner

The May 2016 “Cool Vendors in CRM Customer Service and Support,” “research provides IT application leaders and the customer service business buyers they support, with a view of five vendors with applications that are innovating in the customer service and support space.” Gartner’s definition of a “Cool Vendor” is a company offering a technology or service that is innovative, impactful and intriguing. The research is conducted by Gartner on a yearly basis.

Read more

Facebook Messenger Wants To Replace Your Real Friends With Robots

iAdvize, a company that specialises in online customer service, stated that Tay is one of the reasons why Facebook’s bots won’t do away with human-to-human interaction.

Read more

iAdvize enables Voyages-sncf.com to provide customer service via Facebook Messenger

Since 2012 social customer service technology platform, iAdvize, has been helping Voyages-sncf.com, the leading online travel brand in France, to manage their real-time online customer interactions.

Read more

iAdvize Unveils New Brand Positioning as The Conversational Commerce Platform

The leading real-time customer engagement solution in Europe reveals new positioning as conversational commerce platform, demonstrating its understanding of the significant shift in communication norms between customers and brands.

Read more

Brands should not give up on Twitter just yet

“Just setting up my Twittr”. When entrepreneur Jack Dorsey launched Twitter with these five words a decade ago, nobody could have foreseen its stellar rise.

Read more
iAdvize in Forbes

Five European Businesses Set For A Big 2016

Where will Europe’s next unicorn companies be found? As the continent’s technology sector continues to attract investment – both in fintech and elsewhere – there’s good reason to be confident that more start-up businesses will make the grade. Here’s five businesses from across Europe for whom 2016 looks set to be a big year.

Read more

The importance of P2P customer support this Christmas

Read more

Meet The French Entrepreneurs Striving To Ensure ‘Le Client’ Is King

So it has been interesting to watch disrupters like French entrepreneurs Julien Hervouet and Jonathan Gueron tackle the problem via their Nantes-based tech startup iAdvize.

Read more

RBTE 2015 exhibitor spotlight: iAdvize

Real-time online customer service company iAdvize is new to RBTE, and it will be showcasing its range of products at the two-day event at London Olympia between 10-11 March 2015.

Read more

iAdvize launches a community chat solution, Click to Community

According to the 2014 Connected Life study by TNS Sofres, 41% of internet users prefer to hear what other users have to say before they make a purchase. Click to Community will enable companies to transform their most savvy users into brand ambassadors by giving them the possibility to answer the questions of other users via live chat.

Read more

French startup iAdvize launches in the Nordics

iAdvize, a real-time online customer service solution, combined with a smart behavioural targeting engine, has just announced its launch in the Nordics.

Read more

Demo request

We will be in touch to schedule a personalised demo when it suits you best. +44 (0) 2034 450 904