ibbü is a service powered by iAdvize. It consists in giving brands access to a community of savvy enthusiasts experts in a specific topic (sports, cooking, gardening, video games, etc.) to provide their visitors with customer service when their professional agents are not available, in the evening and at weekends.
This way, consumers who need help get answers to their questions 24/7 and ibbü experts get paid for sharing tips and best practices based on their authentic experience.